September 22, 2009
MASLOW’S HIERARCHY OF NEEDS
SELF-ACTUALIZATION the need of self-development; challenge; creativity, the highest level of development
SELF-ESTEEM the need to feel good about ourselves, need to achieve, to gain approval and
recognition, need for respect
LOVE AND BELONGING the need to feel a part of some group, to be accepted and loved, need for identity
SAFETY /SECURITY the need to feel secure and safe, need for law and order
PHYSIOLOGICAL the need for food, shelter, clothing, etc.
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